01/10/18
History of the Media is all about how far we’ve come from sending letters to sending emails, from walking to the shops to buying something to ordering it online.
In today’s lecture we focused on Media and the Myths that lay behind it. We focused on Brett Kavanaugh, who was accused of sexual assault. He used the idea of rhetoric in court to tell his story. Rhetoric is using speech to convince or persuade – a combination of the science of logic and the ethical branch of politics.
Language and Semantics
Etymology – How words change overtime, e.g. awful – deserving of awe OR girl – young person of either sex.
Nominative Determinism – Hypothesis that historically people were known to gravitate towards areas of work that fit their names ~ JUNG & FREUD 1994
SIMON BARRON COHEN 1999 – Teaching children with autism to mind read ~ “Social media is now our contact”.
YUVAL NOAH HARAN –Â “Common myths only exist in the collective human imagination”.
BRIAN FRIEL – “The truth lies, not in public facts, but private fictions”.
JOHN MILTON – Paradise lost (1608 ~ 1674).
* He was against royalty.
* He was comparatively close to the era of Shakespeare.
* He raised the issue of constraints on the press.
Age of participation
* Amazon launched 1995, July. This was a book retailer to start with.
* They introduced a mobile phone 2015 but this was discontinued.
* Online sales model – too much diversification, closed in 2018, September.
* 3,500 down to 800 stores, and they’re still closing many more as of now.
SUMMARY:
How did publications come into being?
* Transmission of ideas into language ~ drawing to writing.
* The development of written documents, tablet, scrolls and books and their uses.
How did books reach readers?
* Changes that led to the inception of printing and mass communication.
* The function of books.
* The rise of the author and publisher and the library.
* The growth of mass production and sales – mass education.
What do readers make of them?
* Development of eInk and eReaders.
* Death of the book and the eBook.
*How we comprehend the text.
THESE NOTES ARE FROM MY WEEK 1 LECTURES AND SEMINARS.
MAIN FEATURED IMAGE IS FROM http://www.pinterest.com.